b·leveTM in your own beauty

TOPS is pleased to introduce a new line of specialty hair, skin and body care products to 23 of our stores. The b·leveTM line of products delivers on the promise of providing youth-renewing benefits by using natural ingredients and advanced hair and skin care technologies. All b·leveTM products are paraben free, hypo-allergenic, are not tested on animals and aim to provide a luxurious feel, emphasizing superior performance. Click here to view the stores where b·leveTM products are available.


b·leveTM hair care products are formulated with advanced Cationic Chemistries, which enable the products to focus on damaged areas and moisturize the hair from the root to the tip.

  • Specific formulas developed for different hair care needs
  • Does not require the use of high levels of silicones like dimethicone
  • Provides superior results with less ingredients; won't weigh your hair down

b·leveTM facial care products use proprietary technology that provides advanced anti-aging benefits. Grape Stem Cell Technology provides immediate and long-term skin care benefits:

  • Firming of the skin
  • Antioxidant repair and protection
  • Improvement in the appearance of fine lines and wrinkles
  • Lightweight moisture with superior performance
  • Balances skin complexion and enhances skin tone

b·leveTM body care lotions are formulated using a groundbreaking moisture technology called OleofirmTM. Oleofirm technology uses oleosomes derived from tiny micro-seeds found within oil bearing plant seeds, providing excellent skin-moisturizing benefits:

  • Hydrophobic
  • Hydrophilic
  • Releases active ingredients instantly and over time through friction and drying, respectively

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